Blog Post

Explore how medical fitness and hospital wellness are evolving, the role of the Medical Fitness Association, and why Jonas Fitness was named MFA’s 2025 Industry Partner of the Year.

In today’s digital-first world, the importance of mobile apps in the fitness industry cannot be overstated. Whether you’re running a local gym or managing a large fitness business, a mobile

Building a Gym Referral Program: Effective Referral Ideas to Boost Membership and Grow Your Fitness Business A strong referral program can transform the way a gym attracts and retains new

Seasonal gym marketing ideas that actually convert. This playbook shows how to pair seasonal promotions, digital marketing, and a simple referral program to attract new members, boost retention, and grow

Use gym analytics to make data driven decisions that lift retention, grow membership, and streamline operations. See real plays in the Easalytics Webinar Series.

AI fitness apps are revolutionizing the fitness industry! Get personalized, AI-powered workout plans to reach your goals faster.

The Ultimate Guide to Gym Onboarding: Helping New Gym Members Thrive and Boosting Retention When a new gym member walks through your doors, their first experience sets the tone for

50% Decrease in Returns, 84% first-month dues collected & 30% past-due payments recovered in 30 days!   Overview Facing significant challenges in collecting monthly dues and managing past-due balances, a

The FTC’s Click-to-Cancel rule was blocked by the court, but subscription and cancellation laws still matter. Learn what fitness businesses must do in 2025.

In July 2025, the Federal Trade Commission’s (FTC) click-to-cancel rule will take effect. This new rule, designed to make canceling easier for consumers, could reshape the way gyms, fitness studios,